Challenge

Toerisme Oost-Vlaanderen wanted to bring the region ‘Waasland’ literally in a whole other dimension and showing what’s so interesting about it.

Our Approach

For this campaign we shot 360° VR images of the most beautiful places in the region Waasland. On top of that, we also shot 360° drone images. We were the first in Belgium who used this technique for a commercial. With three playful teasers we questioned the hype of 360° VR-films and wanted to deliver the message that you better experience the nature of the Waasland in real-life.